Zenith Corporate Identity
Key Performance Metric100% Visual Realignment
The Challenge
Following rapid mergers, the fintech brand had fragmented visual assets, fonts, and styling across its regional portals, weakening brand recognition.
The Solution
Created a modern, clean brand identity system and vector design guidelines, realigning all brand touchpoints globally under a unified digital design language.
Methodology
How We Achieved This Project
STAGE 01
Identity Definition
Held stakeholder surveys to define the brand's key values and visual priorities.
STAGE 02
Visual Audits & Style Guides
Refined colors, custom fonts, and vector patterns to project security and modern tech.
STAGE 03
Figma Design System
Engineered a structured component system in Figma for engineers and designers.
STAGE 04
System Rolrout
Created marketing templates, presentation decks, and style books for internal teams.
Service CategoryCorporate Branding
Tech Stack
Figma UI/UXAdobe IllustratorBrand GuidelinesVector Motion Design
Deliverables
- Unified Brand Logo Set
- Figma Interactive UI Kit
- Vector Brand Guidelines
- Corporate Assets Package